Our existing Shire logo has served us well for many years and has effectively demonstrated the significant role of agriculture in our economic growth and stability.

In recent years, several local Councils have realised the value of updating their brand identity with a fresh look and feel. Re-branding is not simply about changing a logo and choosing a few new colours for brochures, our website and corporate stationery. If done well, a new brand identity can re-energise our community and spark new interest in the Shire as a location, it clarifies and re-enforces community values and highlights the unique attractions of our area.

We want to make sure the Shire of Wongan-Ballidu continues to be a great place to work, live and raise a family. We want investors to see the Shire as a feasible option. We want our brand to reflect our wonderful community and the values that make us strong and resilient. We also want to highlight the wonderful natural attractions that enhance our surroundings, encouraging both tourism and economic growth. 

We recognise that the Shire brand is about community as a whole and, as such, your input in the process is not only welcome, it is extremely important that we all get behind the new brand. Please help us to determine which logo best represents the Shire of Wongan-Ballidu.

Community members were recently invited to participate in a brand survey to determine a preferred logo from four options presented.  The survey ran for 4 weeks and closed on 14 April 2021.  Click this link for further information and survey results.   Based on the feedback received, and in consultation with several community members, we are presenting you with two final choices based on the preferred logo choice from the survey and a refined logo based on feedback given.

We invite community members to make a final selection from the above two logo options in order for Council to formally adopt the new logo for the Shire of Wongan-Ballidu.  Visit:  https://bit.ly/SOWBSurvey to make your choice. The survey closes at 4pm on Wednesday 9 June 2021.  Any questions about the rebranding? Please feel free to contact the Shire Marketing and Communications Officer on 9671-2550 or via email mco@wongan.wa.gov.au.

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